The main audience for films at the cinema are 16-25 year old male/female because they have more disposable money. When you are around 40 you probably have a family and no time to go out.Due to the fact that our thriller is more sophisticated and a psychological not extremely gory it also attracts older people who like that subgenre i.e thriller/horror to get out of their houses and enjoy themselves. Therefore, a secondary audience for our film is the older horror-thriller fans who enjoy a night out in the cinema being scared. We would aim our marketing and advertising at this audience in terms of teaser trailers on the internet and in the cinema if we could get a cinema distributor like "Hammer Horror" and posters as we feel this would benefit our film financially at the box office.
Monday, 23 November 2009
Target Audience
The main audience for films at the cinema are 16-25 year old male/female because they have more disposable money. When you are around 40 you probably have a family and no time to go out.Due to the fact that our thriller is more sophisticated and a psychological not extremely gory it also attracts older people who like that subgenre i.e thriller/horror to get out of their houses and enjoy themselves. Therefore, a secondary audience for our film is the older horror-thriller fans who enjoy a night out in the cinema being scared. We would aim our marketing and advertising at this audience in terms of teaser trailers on the internet and in the cinema if we could get a cinema distributor like "Hammer Horror" and posters as we feel this would benefit our film financially at the box office.
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